UK Contact Centre Services & AI Optimisation
From raw data to ready-to-close deals. We combine human expertise with AI technology to qualify, refine, and transfer high-intent customers to your sales team.
Scale Your Sales Without the Overheads
Generating a lead is only half the battle. Contacting, qualifying, and converting that lead requires time, infrastructure, and staff.
MCB Digital Solutions offers more than just data. We provide a full-service extension to your sales floor. Our UK-based contact centre teams and AI-driven technologies take the heavy lifting out of prospecting. We ensure that by the time a customer reaches your advisors, they are qualified, interested, and ready to proceed.
Our Lead Verticals
We specialise in high-value, regulated markets. Explore our specific lead generation sectors below:
- Hot Key Transfers (Live Transfers)
Stop wasting time dialling. Our agents nurture the lead, verify their criteria (e.g., loan amount, property value), and transfer the customer live to your sales team only when they are ready to speak.
- Benefit: 100% contact rate for your advisors. You only speak to decision-makers.
- Appointment Booking
Ideal for Mortgage Brokers, Solar Installers, and Home Improvement firms. We manage your diary, booking confirmed telephone or face-to-face appointments with qualified prospects.
- Benefit: Your sales team wakes up to a full diary, maximising their productivity.
- Data Refinement & Cleansing
Do you have a database of old or unresponsive leads? Our team can “warm up” cold data. We call through your existing lists to check details, gauge interest, and revive lost opportunities.
- Benefit: Unlock value from data you have already paid for.
List Data
We supply GDPR-compliant, opt-in marketing lists across various verticals. Whether you need homeowners in a specific postcode or businesses with a certain turnover, we can slice the data to fit your ideal customer profile.
Sponsored Surveys
We generate fresh lifestyle data through branded survey platforms. By asking consumers specific questions (e.g., “When does your fixed-rate mortgage expire?” or “Are you interested in solar energy?”), we generate highly granular, cost-effective data feeds.
We use cutting-edge technology to ensure our operations run at peak efficiency. This isn’t just about making calls; it’s about using data to improve results.
Funnel Refinement
We analyse every step of the customer journey. If a landing page has a high bounce rate or a specific survey question causes users to drop off, we identify it and fix it. This Conversion Rate Optimisation (CRO) ensures you get the maximum number of leads from your media spend.
AI Optimisations
We use Artificial Intelligence to listen and learn.
- Lead Scoring: AI analyses data points to predict which leads are most likely to convert, prioritizing them for immediate contact.
- Traffic Shaping: By feeding conversion data back into our ad platforms (Google/Meta), our AI trains the algorithms to find higher-quality prospects, lowering your overall Cost Per Acquisition (CPA).
Outsourcing your customer contact requires trust. As an FCA Authorised firm, MCB operates with strict adherence to regulatory standards.
- ICO Registered: Full GDPR compliance regarding data handling.
- TPS Screening: We ensure no numbers are called in violation of the Telephone Preference Service.
- Quality Control: All calls are recorded and monitored for training and compliance purposes.
Streamline Your Operations Today
Whether you need 50 Hot Keys a day or a refined data list for your internal team, MCB has the infrastructure to support you.